Hitting the right nerve is a tricky matter.
Victims are never to blame for assault. But often they feel ashamed and guilty, and don’t really know where to turn to.
We applaud the initiative by the University of Ghent, to reach out to victims of sexual violence and raise awareness in the broadest way possible. We were trusted to come up with a creative concept and play a crucial role in sharing their utterly important message.
During production there was an interesting and constant dialogue going on: whether the images were too explicit or not explicit enough. It made the project a continuous balancing exercise, but we managed to find the exact tension where it all comes together. So far, we have witnessed very different reactions, and we are honestly intrigued to find out yours.